Abstract
This paper presents a topic about which I feel strongly—the business benefits of environmental leadership. Some of you might be confused by my title, Senior Vice-President for Employee and Customer Value, because if has no mention of environment. But I strongly believe that Nortel’s environmental activity is a key contributor to employee and customer value, my portfolio at Nortel.
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© 1998 Springer Science+Business Media New York
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Kerr, M.G. (1998). Competitive Advantage Through Corporate Environmental Leadership. In: Le Prestre, P.G., Reid, J.D., Morehouse, E.T. (eds) Protecting the Ozone Layer. Springer, Boston, MA. https://doi.org/10.1007/978-1-4615-5585-8_29
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DOI: https://doi.org/10.1007/978-1-4615-5585-8_29
Publisher Name: Springer, Boston, MA
Print ISBN: 978-1-4613-7555-5
Online ISBN: 978-1-4615-5585-8
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