Abstract
Location-based mobile applications such as Foursquare help bridge the gap between offline and online. People that we encounter and connect with, around physical resources such as conferences, provide opportunities for extending our social networks from offline to online. We call these proximity-based networks that revolve around encounters and activities ephemeral social networks because they are created at a specific point in time for a specific duration at a specific event. Ephemeral social networking is the next evolution of mobile social networking, which aims to help us to connect with and recall the people we meet in our daily lives. However, there are many questions that need to be answered. What are the characteristics of ephemeral social networks? How to record and identify an ephemeral social network? In this chapter, we explain the theory behind ephemeral social networks, and create a platform called Find & Connect to show its properties. We then describe our application and system for connecting offline to online, then finally study the influence on user behavior of offline on online and vice versa by deploying Find & Connect at three conference events.
This work was done while the author was at Nokia Research Center
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Acknowledgments
The author is grateful to the following people who contributed to this research: Xiang Zuo, Bin Xu, Chen Zhao, Xiaoguang Fan, Liang Wu, Xia Wang, Hao Wang, Hao Wang, Yongqiang Lyu, Dezhi Hong, Ying Wang, Lele Chang, Guwei Xu, and Lijun Zhu. The author also would like to acknowledge the engineers of the Find & Connect project: Fangxi Yin, Ke Zhang, Minggang Wang, Yilu Li, and Guanshang Wu. We would also like to thank all the participants who used Find & Connect in the trials and provided valuable feedback, as well as the financial and technical resources of Nokia.
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Chin, A. (2014). Ephemeral Social Networks. In: Chin, A., Zhang, D. (eds) Mobile Social Networking. Computational Social Sciences. Springer, New York, NY. https://doi.org/10.1007/978-1-4614-8579-7_3
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DOI: https://doi.org/10.1007/978-1-4614-8579-7_3
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