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The Ford Explorer Case

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Decision Making with the Analytic Network Process

Part of the book series: International Series in Operations Research & Management Science ((ISOR,volume 195))

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Abstract

In August 9, 2000 the companies Firestone and Ford announced a recall of 6.5 million tires that contained a safety-related defect. The recall was the result of an abnormal high rate of treads separations that caused catastrophic rollover crashes which maimed and killed drivers and passengers. At that time, the companies’ had jointly decides that Decatur was the appropriate focus for a recall of Wilderness AT tires, thus excluding millions of identical tires made in Firestone’s Wilson, North Carolina and Joilette, Quebec, Canada plants.

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Notes

  1. 1.

    The recall included all 15-inch ATX II tires and those 15-inch Wilderness AT tires manufactured by Firestone plant in Decatur, Illinois.

  2. 2.

    148 deaths and 525 injuries by the end of year 2000.

  3. 3.

    These results are supported by the decision taken by Ford to redesign the Explorer in March 2001.

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Correspondence to Thomas L. Saaty .

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© 2013 Springer Science+Business Media New York

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Saaty, T.L., Vargas, L.G. (2013). The Ford Explorer Case. In: Decision Making with the Analytic Network Process. International Series in Operations Research & Management Science, vol 195. Springer, Boston, MA. https://doi.org/10.1007/978-1-4614-7279-7_6

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