Introduction to Innovation Management within an Organization Cases
This theme of innovation management presents four cases of service innovation as implemented through organizations actively encouraging innovation within their own boundaries, for example through project teams, internal governance of innovation, and/or methods or tools that stimulate innovation. In these included cases, the internal innovation explored activities of the organization that were already occurring, but which also emerged from purposeful re-design of those activities and service. Several observations regarding the roles of the people involved in the intervention, the organizational structures inherent in the interventions, and the measurement of outcomes of the interventions were considered. Finally, this introduction also describes and discusses general learning emerging from the cases reviewed, and adds proposals for areas of further learning about the theme exampled by the four cases chosen for this section.