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Attitudinal Judgment: The To and Fro of Assimilation—Contrast

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Social Judgment and Intergroup Relations

Abstract

I welcome this opportunity to acknowledge my intellectual debt to someone I regretfully have never met, but by whom my work has been influenced for over 20 years. When I started my graduate work at the London School of Economics in 1966, my research plans were far from precise. From Henri Tajfel, who had taught me at Oxford, I had acquired a strong interest in issues of categorization, stereotyping and social conflict. These issues I wished to relate in some general way to the concept of attitudes, but it was not until I read Muzafer Sherif’s book with Carl Hovland, Social Judgment (1961), that these loose thoughts took on a more specific focus. As a result, my doctoral research and that of my fellow student Wolfgang Stroebe was very much a critique and extension of the thesis that Sherif and Hovland had presented, and we presented our alternative ideas in our book Categorization and Social Judgement (Eiser & Stroebe, 1972).

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Authors
  1. J. Richard Eiser
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Editors and Affiliations

  1. Center for Research in Social Behavior, University of Missouri-Columbia, Hillcrest Hall, 1570 East Broadway, Columbia, Missouri, 65211, USA

    Donald Granberg

  2. Department of Sociology, Northern Illinois University, DeKalb, Illinois, 60115-2891, USA

    Gian Sarup

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© 1992 Springer-Verlag New York, Inc.

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Eiser, J.R. (1992). Attitudinal Judgment: The To and Fro of Assimilation—Contrast. In: Granberg, D., Sarup, G. (eds) Social Judgment and Intergroup Relations. Springer, New York, NY. https://doi.org/10.1007/978-1-4612-2860-8_6

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  • DOI: https://doi.org/10.1007/978-1-4612-2860-8_6

  • Publisher Name: Springer, New York, NY

  • Print ISBN: 978-1-4612-7698-2

  • Online ISBN: 978-1-4612-2860-8

  • eBook Packages: Springer Book Archive

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