Oligarchy of New Media

  • Harold Henke

Abstract

For better and more likely for worse, this section describes (or is it predicts) some future developments in electronic publishing and electronic books. McLuhan’s oligarchy consisted of radio and television and now that oligarchy could be expanded to include the World Wide Web. Will electronic books represent a force that once again places books among the oligarchy?

Keywords

Marketing Boulder Folk 

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Copyright information

© Springer-Verlag London 2001

Authors and Affiliations

  • Harold Henke
    • 1
  1. 1.IBM CorporationNiwotUSA

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