Abstract
As consultants to a diversity of businesses, our experience is that it is rare that inclusive design is on the agenda from the outset. Inclusion may be part of the design brief, but more often its importance needs to be negotiated during a project — although increasingly inclusion can be introduced into earlier, more strategic discussions. This paper considers each of these three cases and shows that the ways a connection can be made between business and inclusion can be different in each.
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© 2003 Springer-Verlag London
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Pullin, G., Bontoft, M. (2003). Connecting business, inclusion and design. In: Clarkson, J., Keates, S., Coleman, R., Lebbon, C. (eds) Inclusive Design. Springer, London. https://doi.org/10.1007/978-1-4471-0001-0_13
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DOI: https://doi.org/10.1007/978-1-4471-0001-0_13
Publisher Name: Springer, London
Print ISBN: 978-1-85233-700-1
Online ISBN: 978-1-4471-0001-0
eBook Packages: Springer Book Archive