Categorization of Mass Customziation Research

  • Charu Chandra
  • Jānis Grabis


The categorization of mass customization research is compiled in order to provide an overall comprehension about research and application progress. The research articles are categorized using mass customization: strategy, enabler, analysis method and application area criteria. The overview results show that the standardized customization is dominant mass customization strategy, mass customization enablers are often investigated jointly and electronics is the most often-considered application area.


Mass customization research overview — mass customization 


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Copyright information

© Springer Science+Business Media New York 2004

Authors and Affiliations

  • Charu Chandra
    • 1
  • Jānis Grabis
    • 2
  1. 1.University of Michigan-DearbornUSA
  2. 2.Riga Technical UniversityLatvia

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