Conditional Location Problems on Networks and in the Plane

Chapter
Part of the International Series in Operations Research & Management Science book series (ISOR, volume 155)

Abstract

Location decisions are of critical importance to all firms. Opening, closing, and relocating facilities require careful planning due to the strategic nature of these decisions. When customers do not have physical contact with the facilities (such as plants, distribution centers, or call centers), demand for the products or services can be assumed to be relatively independent of location. However, location choices of some stores (such as coffee shops, supermarkets, bank branches, and restaurants) do have a direct impact on demand. Therefore, such decisions should not be made without consideration of consumer behavior and market conditions.

Keywords

Marketing Gasoline Hull Sorting Nash 

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Copyright information

© Springer Science+Business Media, LLC 2011

Authors and Affiliations

  1. 1.School of Administrative StudiesYork UniversityTorontoCanada

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