Abstract
In the late 1970s, scholars started to study if and how bounded rationality works in practice. Experiments were set up and there started the ever growing literature on the subject. The first evidences were related to falsifying neoclassical approaches to rationality, e.g., the theory of expected utility (see below), while the latter efforts cover a wider terrain, focusing on heuristics, ethics, cooperation, and altruism (discussed in a later chapter).
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Secchi, D. (2011). Maps of Bounded Rationality (I). In: Extendable Rationality. Organizational Change and Innovation, vol 1. Springer, New York, NY. https://doi.org/10.1007/978-1-4419-7542-3_4
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