Abstract
New ideas are the lifeblood of any dynamic company. Eliciting fresh thoughts and perspectives on company offerings, marketing campaigns, or customer needs ensures that your company stays competitive through the innovation of new products, services, and ways to solve customer problems.
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Notes
- 1.
Gary Quinn, personal communication by voice-recorded face-to-face interview with author, Long Island, NY, November 19, 2013. Passim throughout this chapter.
- 2.
Cary Bayer, personal communication by recorded telephone interview with author, January 3, 2014. Passim throughout this chapter.
- 3.
Paul Zak, personal communication by recorded telephone interview with author, December 30, 2013. Passim throughout this chapter.
- 4.
Curtis L. Coy, personal communication by recorded telephone interview with the author, December 23, 2013.
- 5.
Janet Wood, personal communication by recorded telephone interview with author, December 18, 2013.
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© 2014 Valeh Nazemoff
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Nazemoff, V. (2014). Mastermind Intelligence. In: The Four Intelligences of the Business Mind. Apress, Berkeley, CA. https://doi.org/10.1007/978-1-4302-6164-3_5
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DOI: https://doi.org/10.1007/978-1-4302-6164-3_5
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