Abstract
Unlike the traditional desktop software world, the App Store currently does not allow time-limited or feature-crippled trial versions. To work around this restriction, many developers offer an In-App Purchase-supported “freemium” model or a free “lite” version of their apps, hoping users will buy in-app content or the separate paid edition to gain access to premium features. In this chapter, you’ll learn when and how to harness the power of free for effective results, plus how to tap into the additional revenue opportunities of affiliate programs.
This is a preview of subscription content, log in via an institution to check access.
Access this chapter
Tax calculation will be finalised at checkout
Purchases are for personal use only
Preview
Unable to display preview. Download preview PDF.
Rights and permissions
Copyright information
© 2011 Dave Wooldridge, with Michael Schneider
About this chapter
Cite this chapter
Wooldridge, D., Schneider, M. (2011). Money for Nothing: When It Pays to Be Free. In: The Business of iPhone and iPad App Development. Apress, Berkeley, CA. https://doi.org/10.1007/978-1-4302-3301-5_6
Download citation
DOI: https://doi.org/10.1007/978-1-4302-3301-5_6
Publisher Name: Apress, Berkeley, CA
Print ISBN: 978-1-4302-3300-8
Online ISBN: 978-1-4302-3301-5
eBook Packages: Professional and Applied ComputingApress Access BooksProfessional and Applied Computing (R0)