The Windows Mobile operating system provides a more desktop-like user experience than other smartphones, adhering to the concepts of hierarchical organization with nested folders and menus. Approximately 15% of smartphones currently subscribe to a mobile plan run on the Windows Mobile platform, and Windows Mobile remains the third most popular platform for business users, commanding approximately 1/4 of the enterprise market. However, Windows Mobile market share has experienced a sharp decline over the past few years (30% between 2008 and 2009, 4% in the third quarter of 2009 alone) and it continues to drop.1
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