Abstract
It is a truism that Media Studies books are out of date before they even get into print; however, what the key concepts describe develops at different rates. Representation is a relatively dynamic concept in that sign systems are constantly evolving in relation to a changing social reality. Media language and genre also change, though a lot more sedately than re-presentations of reality. For example, Todorov’s and Propp’s narrative theories do not change; narratives evolve basically in the way they are told.
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© 2002 Nick Lacey
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Lacey, N. (2002). Introduction. In: Media, Institutions and Audiences. Palgrave, London. https://doi.org/10.1007/978-1-4039-9046-4_1
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DOI: https://doi.org/10.1007/978-1-4039-9046-4_1
Publisher Name: Palgrave, London
Print ISBN: 978-0-333-65870-3
Online ISBN: 978-1-4039-9046-4
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