Abstract
The student will be able to:
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differentiate between alternative perspectives of value — the customer and the organisational views;
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discuss the importance of value-in-use as a concept for effective planning;
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understand the development of value chain theory and its application to strategic analysis.
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References
Abell, D. F. (1980), Defining the Business: The Starting Point of Strategic Planning, Prentice-Hall, Englewood Cliffs.
Ansoff, I. G. (1968), Corporate Strategy, McGraw Hill, New York.
Bucklin, L. P. (1966), A Theory of Distribution Channel Structure, University of California, Berkeley.
Burt, M., J. Harvey, R. Guthrie, A. Voyle, R. Islam and N. Tait (2000), (untitled), Financial Times, 26/27 February.
Day, G. (1990), Market Driven Strategy, Free Press, New York.
Slywotsky, A. J. (1996), Valve Migration, Free Press, New York.
Tapscott, D. and Caston, A. (1993), Paradigm Shift, McGraw Hill, New York.
Webster, F. (1994). Market Driven Management, Wiley, New York.
Copyright information
© 2002 David Walters
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Walters, D. (2002). Value Based Organisations: the Value Chain Approach. In: Operations Strategy. Palgrave, London. https://doi.org/10.1007/978-1-4039-1446-0_6
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DOI: https://doi.org/10.1007/978-1-4039-1446-0_6
Publisher Name: Palgrave, London
Print ISBN: 978-0-333-96112-4
Online ISBN: 978-1-4039-1446-0
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