Abstract
The student will be able to:
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explore market led opportunities that can be met with value chain structures;
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evaluate alternative value chain structures;
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decide upon an optimal value chain design that meets customer and corporate stakeholder expectations.
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References
Bornheim, C. P. (2001), e-roadmapping: digital strategising for the new economy, Pal-grave, Basingstoke.
Day, G. (1999), The Market Driven Organisation, The Free Press, New York.
Doz, Y. L. and G. Hamel (1998), Alliance Advantage: The Art of Creating Value through Partnering, Harvard Business School Press, Boston.
Hagel, J. and M. Singer (1999), ‘Unbundling the corporation’, Harvard Business Review, Vol. 77, No. 2.
Harrison, S. (2000), ‘US models out of step with Asia reality’, Morning Post, October 3, Hong Kong.
McHugh, P., G. Merli and G. Wheeler III (1995), Beyond Business Process Reengineering, Wiley, Chichester.
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© 2002 David Walters
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Cite this chapter
Walters, D. (2002). Configuring the Value Chain: 2. In: Operations Strategy. Palgrave, London. https://doi.org/10.1007/978-1-4039-1446-0_17
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DOI: https://doi.org/10.1007/978-1-4039-1446-0_17
Publisher Name: Palgrave, London
Print ISBN: 978-0-333-96112-4
Online ISBN: 978-1-4039-1446-0
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