Refab Four: Beatles for Sale in the Age of Music Video

  • Gary Burns

Abstract

The millennium approaches, and we have witnessed the second coming — of the Beatles. The group as a whole has been resurrected (after a fashion) and, in particular, John Lennon — he who said the Beatles were more popular than Christ and who sang ‘they’re gonna crucify me’.

Keywords

Marketing Arena Ghost Tray Dock 

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Copyright information

© Palgrave Macmillan, a division of Macmillan Publishers Limited 2000

Authors and Affiliations

  • Gary Burns

There are no affiliations available

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