Abstract
Many European banks have adopted a bancassurance strategy in recent years, but there has been little empirical evidence, if any, of the consequences of this strategy on bank performance. This book aimed at providing some empirical evidence on the risk/return effects of bank diversification into life assurance.
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© 1998 Nadege Genetay and Philip Molyneux
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Genetay, N., Molyneux, P. (1998). Conclusions. In: Bancassurance. Palgrave Macmillan, London. https://doi.org/10.1007/978-1-349-26969-3_9
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DOI: https://doi.org/10.1007/978-1-349-26969-3_9
Publisher Name: Palgrave Macmillan, London
Print ISBN: 978-1-349-26971-6
Online ISBN: 978-1-349-26969-3
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