Strategic Management



The traditional model of administration was criticised earlier for its inward focus and short-term perspective. Both of these shortcomings have altered with the advent of new public management, with the public sector now showing more concern with longer-term strategy than ever before. The strategic perspective considers the organisation in its external environment; it aims to specify clear goals and objectives; it attempts to move away from routine management tasks to consider, in a systematic way, longer-term considerations of the very future of the organisation. Strategy addresses ‘a crucial concern: positioning the organisation to face an increasingly uncertain future’ (Nutt and Backoff, 1992, p. 58).


Unable to display preview. Download preview PDF.

Unable to display preview. Download preview PDF.

Copyright information

© Owen E. Hughes 1998

Authors and Affiliations

There are no affiliations available

Personalised recommendations