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A Rose is a Rose is a Rover

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Abstract

For a few weeks in the spring of 1996, Rover cars ran a full-page colour advertisement in some of the Sunday Supplements. This advertisement featured Alma-Tadema’s celebrated painting The Roses of Heliogabalus (see the jacket of this book). In this painting, the Emperor Heliogabalus with a few of his friends loll over a banquet in a very Victorian-Roman way, idly watching some of the other guests, on a lower level, being showered by clouds of rose petals. At the top of the advertisement were the words, ‘If you’d like to know more about how we turn a long journey in a Rover 400 Saloon into a bed of roses, telephone us on...’. Alongside this statement was a small Rover badge with ‘Relax, it’s a Rover’ beneath it. Under the picture, just below the cascading roses, were the words, ‘Few places are as comfortable as a Rover 400.’

Keywords

Classical World Ancient World Rose Petal Willed Ignorance Moral Ambiguity 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.

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Copyright information

© Palgrave Macmillan, a division of Macmillan Publishers Limited 1998

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