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Polls

  • David Butler
  • Dennis Kavanagh

Abstract

Between 11 May and 11 June 1987, 73 nationwide surveys on voting intention were reported;1 almost every major newspaper sponsored its own poll, as well as recording everyone elses. In addition there were 18 survyes of marginal seats which were often adjusted to offer a nationwide picture. There were also at least 100 polls (some of dubious quality) in individual seats, as well as surveys covering particular areas, notably Scotland, the North-West and London. There had been 49 nationwide polls in 1983 but all these extra surveys made 1987, by a considerable margin, the most exhaustively polled election in British history.2

Keywords

Nationwide Survey Public Poll Vote Intention Daily Telegraph Poll Finding 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.

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Notes

  1. 2.
    see I. Crewe ‘Saturation Polling, the media and the 1983 election’, in I. Crewe and M. Harrop (eds), Political Communications: the 1983 Election Campaign (Cambridge, 1986).Google Scholar
  2. See also R. Rose, ‘Opinion Polls as a Feedback Mechanism’, University of Strathclyde, Occasional Paper, 1983.Google Scholar
  3. See also R. Worcester (ed.), Political Opinion Polling; An International Review (London, 1983).Google Scholar

Copyright information

© David Butler and Dennis Kavanagh 1988

Authors and Affiliations

  • David Butler
    • 1
  • Dennis Kavanagh
    • 2
  1. 1.Nuffield CollegeOxfordUK
  2. 2.University of NottinghamUK

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