• Manuel Alvarado
  • Robin Gutch
  • Tana Wollen


The media are everywhere in our society. No longer constrained by geographical boundaries, technological limitations or the scarcity of radio frequencies, the new delivery systems of satellite, cable and video allow the universal, and virtually instantaneous, distribution of televisual and filmic productions. The only potential barriers left are those of state regulation, and even then it is unclear how they are going to stop (should they wish to) the bombardment from above (satellites) or from below (video piracy and smuggling).


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  1. 4.
    See Tim Blanchard (1986) Media Studies and GCSE, London: SEFT Occasional Paper andGoogle Scholar
  2. Chris Points (ed.) (1985) Clwyd Working Papers for 16+ Media Studies Wales.Google Scholar
  3. 5.
    See Tim Blanchard (1985) Media Studies and the CPVE, Media Analysis Paper 7, University of London Institute of Education.Google Scholar
  4. 10.
    For an introduction to this area see: Open University, ‘Block 3: the audience’ in Mass Communication and Society (1977); ‘Block 3: Images of the Audience’ in John Hartley et al. (1985); David Morley (1980).Google Scholar

Copyright information

© Manuel Alvarado, Robin Gutch and Tana Wollen 1987

Authors and Affiliations

  • Manuel Alvarado
  • Robin Gutch
  • Tana Wollen

There are no affiliations available

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