Abstract
Among the most effective ways in which demand for goods was stimulated were developments in retailing. The ‘retailing revolution’ as it has been called was far from complete by 1914, but a major transformation was well under way. There were three main aspects to this revolution: the displacement of hawkers, fairs and street markets by the fixed shop; the growth in the size of shops and in the variety of their stock; and the increasing number of multiple-branch retailing firms.
‘Don’t ask the price, it’s a penny.’ Slogan used by Michael Marks at his Leeds market stall c. 1886.
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Notes and References
Henry Mayhew, London Labour and the London Poor, I (1967 edn) p. 9.
‘Lord’ George Sanger, Seventy Years a Showman (1926) pp. 144–5.
S. Alexander, St. Giles’s Fair, 1830–1914 (1970) pp. 10–11.
G. Rees, St Michael: A History of Marks and Spencer (1969) p. 6.
C. Booth, Life and Labour of the People in London: Industry III, 2nd ser. (1903) pp. 262–3.
R. Roberts, The Classic Slum (1973) pp. 105–6.
L. Lee, Cider with Rosie (Penguin edn, 1962) p. 16.
P. Mathias, Retailing Revolution (1967) p. 17.
J. C. Drummond and A. Wilbraham, The Englishman’s Food (1957) p. 308.
R. A. Clemen, The American Livestock and Meat Industry (New York, 1923) p. 271; Report of the Select Committee on Marketing Foreign Meat etc., P.P. 1893–94 XII.
J. T. Critchell and J. Raymond, A History of the Frozen Food Trade (1912) passim.
S. Chapman, Jesse Boot of Boots the Chemist (1974) p. 58.
R. S. Lambert, The Universal Provider: The Story of Whiteley’s (1938) p. 71.
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© 1981 W. Hamish Fraser
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Fraser, W.H. (1981). Pack, Stall and Shop. In: The Coming of the Mass Market, 1850–1914. Palgrave, London. https://doi.org/10.1007/978-1-349-16685-5_8
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DOI: https://doi.org/10.1007/978-1-349-16685-5_8
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