Abstract
Precisely how is television studied in schools and colleges at the present time? How should the study of television relate to already established courses in film studies, and the growing development of general mass-media courses in secondary schools and colleges? What problems surround the independent study of television as a viable intellectual discipline? And on what basis has the study of television and the mass media been urged by educational reports and media experts? This chapter attempts to answer these questions, and to clarify some of the theoretical problems underlying the study of the mass media. It ends with a critical survey of discriminatory approaches to mass-media teaching.
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Notes and Reference
Report of the British Film Institute/Society for Education in Film and Television Conference on Film and Television Studies in Secondary Education York University, 1976, pp. 39–40 (available from the British Film Institute).
See G. Murdock and P. Golding, ‘Communications: the continuing crisis’, New Society 25 April 1974, for a more detailed study of patterns of ownership and control.
R. Exton and H. Hillier, ‘Film as industry in the ILEA 6th form film study course’, Screen Education, no. 16 (Autumn 1975 ).
I. Gilmour and M. Walker, ‘Film as industry in the G.C.E. mode III O level in film studies’, Screen Education, no. 16 (Autumn 1975 ).
J. Bruner, The Process of Education (Harvard, 1960) pp. 12–13.
N. Keddie, ‘What are the criteria for relevance?’, Screen Education no. 15 (Summer 1975) p. 4.
J. D. Halloran, ‘Understanding television’, Screen Education, no. 14 (Spring 1975 ).
S. Hood, ‘Visual literacy examined’ in B. Luckham (ed.), Audio-Visual Literacy (Proceedings of Sixth Symposium on Broadcasting Policy) University of Manchester, 1975.
R. Barthes, The Rhetoric of the Image, Working Papers in Contemporary Cultural Studies, Spring 1971, Birmingham University.
G. Murdock and G. Phelps, Mass Media and the Secondary School (Macmillan, 1973 ) Chapter 5.
P. Hartmann and C. Husband, ‘The mass-media and racial conflict’ in S. Cohen and J. Young, The Manufacture of News, (Constable, 1973 ).
F. R. Leavis and D. Thompson, Culture and Environment (Chatto and Windus, 1948 ) pp. 3–5.
D. Thompson, ‘Introduction’ to D. Thompson (ed.), Discrimination and Popular Culture (Penguin, 1964 ) p. 20.
S. Hall and P. Whannel, The Popular Arts (Hutchinson, 1964 ) p. 15.
R. Hoggart in the Observer, 14 May 1961, reprinted as ‘Culture–dead and alive’ in Speaking to Each Other vol. One: About Society (Chatto and Windus, 1970 ) pp. 131–3.
R. Williams, Keywords (Fontana, 1976) p. 75.
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© 1980 Len Masterman
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Masterman, L. (1980). Television, Film and Media Education. In: Teaching about Television. Palgrave, London. https://doi.org/10.1007/978-1-349-16279-6_1
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DOI: https://doi.org/10.1007/978-1-349-16279-6_1
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