Personal effectiveness depends, to a large degree, on the extent to which we are able to assert ourselves. If we are too shy or retiring, people may take advantage or have little faith in us. At the other end of the spectrum, if we are too pushy or overbearing, we run the risk of alienating people who may prefer to keep their distance from us. In this respect, personal effectiveness can be seen to hinge on success in achieving a healthy balance between these two extremes.
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