Abstract
Having discussed the marketing considerations of merchandise decisions in the previous chapter we must now turn to the financial considerations. Clearly the viability of the company is dependent upon its achieving (and maintaining) an acceptable level of profitability-seen as acceptable to owners and management and, where applicable, to investors.
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Notes and References
A. F. Doody and B. C. McCammon, ‘High Yield Management in the Department Store Field’ Parts I and II, Department Store Management, February and April 1969.
D. J. Sweeny, ‘Improving the Profitability of Retail Merchandise Decisions, Journal of Marketing 37, Janauary 1973.
Sweeny, ‘Improving the Profitability’.
D. J. Dalrymple, ‘Merchandising Decision Moods for Department Stores’, Bureau of Economics and Business Research, Graduate School of Business Administration, Michigan State University, East Lansing, 1966.
Sweeny, ‘Improving the Profitability’.
Sweeny, ‘Improving the Profitability’.
J. T. Ahem and P. L. Romano, ‘Managing Inventories and Profits Through GMROI’, Management Accounting (NAA), August 1979.
McCammon, ‘Perspectives for Distribution Programming’, in L. P. Bucklin (ed.), Vertical Marketing Systems, Scott, Foresman & Co., 1970.
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© 1987 David Walters and David White
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Walters, D., White, D. (1987). Merchandise Management: Financial Considerations. In: Retail Marketing Management. Palgrave, London. https://doi.org/10.1007/978-1-349-10666-0_7
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DOI: https://doi.org/10.1007/978-1-349-10666-0_7
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