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Abstract

In the beginning Independent Television, not thinking that it could match the BBC in news and current affairs, wooed and won two thirds of the television audience with iight entertainment’: situation comedy series (‘sitcom’), variety shows, musicals, quiz shows, game shows, talent shows, chat shows and their various combinations and permutations. If ITV was associated in the public mind with one programme above all, it was that archetype of popular razzmatazz, Sunday Night at the London Palladium, one of the most viewed programmes on British television throughout its twelve-year run.

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References

  1. ITA Annual Report and Accounts 1966–67, p. 14.

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  2. Report of the 1976 Consultation on Comedy and Light Entertainment, January 1977.

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  3. Brian Tesler, A prime time to get down to business in The Viewer, Issue Three (ITV Association, Autumn 1988).

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  4. Report of the 1976 Consultation on Comedy and Light Entertainment, pp. 1–2.

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  5. Ibid, p. 21.

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  6. Independent Broadcasting Authority Act 1973, Section 7.

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  7. See Volume 1, p. 349.

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  8. Report of the Committee on Broadcasting I960 (HMSO) (Cmnd. 1753) paras 175–83.

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  9. SCC Paper 17(75).

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  10. IBA Paper 280(80).

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  11. PPC Paper 6(77).

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  12. Ibid.

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© 1990 Independent Broadcasting Authority and Independent Television Association

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Potter, J. (1990). Light Entertainment. In: Independent Television in Britain. Palgrave Macmillan, London. https://doi.org/10.1007/978-1-349-09907-8_13

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