Abstract
In any retail outlet there are two broad categories of tickets; price and descriptive. Sometimes the two are combined to provide a ticket which tells customers what the item is, how much it costs and why they should buy it.
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© 1989 DEVA WP
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Hughes, V., Weller, D. (1989). Ticketing and Pricing. In: People in Retailing. Palgrave, London. https://doi.org/10.1007/978-1-349-09897-2_14
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DOI: https://doi.org/10.1007/978-1-349-09897-2_14
Publisher Name: Palgrave, London
Print ISBN: 978-0-333-45443-5
Online ISBN: 978-1-349-09897-2
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