The Role of Tomorrow’s Manager

  • Malcolm Higgs

Abstract

The preceding chapter has painted a picture of a volatile and uncertain environment in the financial sector. This tends to beg the question — What type of managers will be needed to enable a business to succeed in such an environment?

Keywords

Marketing Volatility 

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Copyright information

© Malcolm Higgs 1988

Authors and Affiliations

  • Malcolm Higgs
    • 1
  1. 1.LondonUK

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