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General Introduction

  • Peter M. Holmes
Part of the Studies in Planning and Control book series

Abstract

The purpose of this work is to discover how large firms in the United Kingdom set their export prices in the months following the 14.3 per cent devaluation of sterling on 18 November 1967, and during the period of floating exchange rates of 1972–3. The method adopted, to be discussed in detail below, was that of interviewing executives with leading firms. Issues raised by the experiences of the individual firms are discussed later in the book; the particular concern is to establish as far as the evidence permits why firms acted as they did, and whether the decisions taken appear to have been in any sense optimal for the individual firm and the country as a whole.

Keywords

Exchange Rate Foreign Currency General Introduction Individual Firm Import Price 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.

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Notes

  1. 8.
    Though cf. I. F. Pearce (1970) for an argument that this does not matter, on the grounds that at the level of the firm the analysis is unaffected if marginal revenue, a multiple of price, replaces price as the key determining variable in firms’ decisions.Google Scholar

Copyright information

© Peter M. Holmes 1978

Authors and Affiliations

  • Peter M. Holmes
    • 1
  1. 1.School of European StudiesUniversity of SussexUK

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