Transition Behavior

Abstract

In this chapter we turn attention to the process by which ESOs change strategic behavior. In a majority of cases the change is triggered by events in the outside environment, but strategic change is also frequently caused by internal power shifts. We start our discussion with the environmentally induced change.

‘There is nothing more difficult to take in hand, more perilous to conduct, than to take a lead in the introduction of a new order of things, because the innovation has for enemies all those who have done well under the old conditions and lukewarm defenders in those who may do well under the new.’

Machiavelli