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Business Planning and Forecasting in the United States from a Business Economist’s Viewpoint

  • D. L. Grove
Part of the International Economic Association Conference Volumes, Numbers 1–50 book series (IEA)

Abstract

At least three approaches to the subject of ‘corporate planning’ come to mind. One approach, a very narrow one, is to treat corporate planning as a mechanism for bringing some overall organisation and co-ordination to a dispersed decision-making apparatus—a framework for providing a needed degree of integration and co-ordination of actions which have been taken, or are to be taken, by what often are a large number of geographic and functional parts of the firm. This approach to planning usually focuses on the details of the apparatus. It is what economists would call an ‘institutional’ approach.

Keywords

Planning Process Forecast Error Behavioural Model Business Planning Economic Forecast 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.

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Copyright information

© International Economic Association 1976

Authors and Affiliations

  • D. L. Grove

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