Abstract
Table 8.12 provides a starting-point for considering the significance of advertising in the Soviet Union and Eastern Europe, compared with its role in the West. If we add percentages roughly comparable with those in the last column of that table for the UK, USSR and Czechoslovakia, we get the following picture.
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© 1974 Advertising Association
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Hanson, P. (1974). Conclusions. In: Advertising and Socialism. Palgrave Macmillan, London. https://doi.org/10.1007/978-1-349-02036-2_9
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DOI: https://doi.org/10.1007/978-1-349-02036-2_9
Publisher Name: Palgrave Macmillan, London
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