The Family Dinghy for the Mass Mariner
Part of the Business Case Studies book series (BCS)
A builder of inflatable boats has produced the prototype of a dinghy that provides the excitement of a sailing catamaran with the utility of a load-carrying rowing dinghy.
KeywordsRetail Price Marketing Plan Speed Sailing Booming Market Advertising Agent
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.
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© Charles Dunn 1971