The Family Dinghy for the Mass Mariner

  • Charles Dunn
Part of the Business Case Studies book series (BCS)


A builder of inflatable boats has produced the prototype of a dinghy that provides the excitement of a sailing catamaran with the utility of a load-carrying rowing dinghy.


Retail Price Marketing Plan Speed Sailing Booming Market Advertising Agent 
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Copyright information

© Charles Dunn 1971

Authors and Affiliations

  • Charles Dunn

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