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Abstract

In this chapter the analysis is brought together in order to reiterate the value of scenes and to expound their vital role in a modern world that is at risk of homogeneity. In this final section suggestions are also provided for how the continued existence of scenes might be meaningfully protected and perpetuated. Specifically the concepts of semiotic guerrilla warfare and code are introduced, and it is argued that one way of preventing or at least reducing the replication of scenes is to introduce a new scene that encourages people to consume based on need and to engage in their own creative acts should these needs not be met by extant consumer objects.

Keywords

code fractal implosion scene semiotic guerrilla warfare 

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Notes

  1. 1.
    See Baudrillard, J. (1983) Simulations (Los Angeles, CA, Semiotext(e)), p. 146.Google Scholar
  2. 3.
    Eco, U. (1979) A Theory of Semiotics (Bloomington, IN, Indiana University Press).Google Scholar
  3. 4.
    Baudrillard, J. (1998) Consumer Society: Myths and Structures (Theory, Culture and Society) (London, Sage Publications).Google Scholar
  4. 5.
    Tapscott, D. and Williams, A. (2006) Wikinomics: How Mass Collaboration Changes Everything (London, Pengu in Books).Google Scholar
  5. 6.
    Eco, U. (1967) Travels in Hyperreality (London, Picador);Google Scholar
  6. Eco, U. (1979) A Theory of Semiotics (Bloomington, IN, Indiana University Press).Google Scholar

Copyright information

© Chris Brown 2016

Authors and Affiliations

  • Chris Brown
    • 1
  1. 1.UCLUK

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