The Marketing Power of Music

  • Eric Sheinkop


A hustler, according to Merriam Webster, is an ambitious person who eagerly goes after what is desired (“Hustler,” n.d.). According to, this is an enterprising person determined to succeed (“Hustler,” n.d.). According to Urban Dictionary, this is someone who knows how to get money from others (“Hustler,” n.d.).


Video Game Television Show Customer Experience Most Favored Nation Music Industry 
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© Eric Sheinkop 2016

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  • Eric Sheinkop

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