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The Future of Stractics

  • Chris Outram

Abstract

Throughout this book we have used the titles pure play and hybrids in order to emphasize the two extremes of players in the digital world. Pure plays have no legacy assets, while hybrids start off with no digital assets.

Keywords

Business Model Sales Force Digital World Great Call Digital Asset 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.

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Copyright information

© Chris Outram 2016

Authors and Affiliations

  • Chris Outram
    • 1
  1. 1.OC&CUK

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