The Future of Stractics

  • Chris Outram


Throughout this book we have used the titles pure play and hybrids in order to emphasize the two extremes of players in the digital world. Pure plays have no legacy assets, while hybrids start off with no digital assets.


Business Model Sales Force Digital World Great Call Digital Asset 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.


Unable to display preview. Download preview PDF.

Unable to display preview. Download preview PDF.

Copyright information

© Chris Outram 2016

Authors and Affiliations

  • Chris Outram
    • 1
  1. 1.OC&CUK

Personalised recommendations