Abstract
Certain presenters seem to win all the time. They seem to always get what they want. Why is that? Are they smarter than everybody else? Are they just “better presenters?” Are their agencies just better?
“There is a vitality, a life force, an energy, a quickening that is translated through you into action, and because there is only one of you in all of time, this expression is unique. And if you block it, it will never exist through any other medium and it will be lost.”
—Martha Graham, pioneer of modern dance 1
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Notes
Agnes de Mille, Martha: The Life and Work of Martha Graham (New York: Random House, 1991), p. 264.
James C. Collins, Jerry I. Porras, Built to Last: Successful Habits of Visionary Companies (New York: Harperbusiness, 1997).
Roy M. Spence Jr., It’s Not What You Sell, It’s What You Stand For: Why Every Extraordinary Business Is Driven by Purpose (New York: Portfolio, 2009).
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© 2012 Peter Coughter
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Coughter, P. (2012). Authenticity. In: The Art of the Pitch. Palgrave Macmillan, New York. https://doi.org/10.1007/978-1-137-51233-8_7
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DOI: https://doi.org/10.1007/978-1-137-51233-8_7
Publisher Name: Palgrave Macmillan, New York
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