Lights, Camera, Action! Text Goes to Video-Based Content
My excitement and passion for video goes back to my early career days. I was working at Yahoo! during the beginning years of the company. Technology was in its infancy, the Internet was still in the early stages of growth, and the ad environment was constantly changing. What we knew about the Internet, online marketing, and reaching customers was limited only by what our imaginations could dream up. We worked long and we worked hard. It was an exhilarating place to work.
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- No Author Given, “Online Video and Television Viewing Attitudes and Behaviors,” adage.com, May 11, 2012, http://brandedcontent.adage.com/mic/videoadvertising.
- Author unknown, “Media Influence,” http://en.wikipedia.org/wiki/Media_influence.
- Henri Lucas, “Visual Communication 2,” http://classes.dma.ucla.edu/Spring11/154B.