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Best Practices for News Releases

  • Ralph A. Rieves
  • John Lefebvre

Abstract

The rate at which communications technology changes precludes discussion of the most efficient or effective channels or media through which a company distributes its news. This chapter’s focus is on the preparation, content, and formatting of news releases.

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Copyright information

© Ralph A. Rieves and John Lefebvre 2012

Authors and Affiliations

  • Ralph A. Rieves
  • John Lefebvre

There are no affiliations available

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