It’s Just Getting Good

  • Teressa Iezzi


In 2010, Pepsi took a pass on the Super Bowl.


Super Bowl Blade Runner Jewish Vote Obama Campaign National Advertiser 
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  1. 1.
    Natalie Zmuda, “Pass or Fail, Pepsi’s Refresh Will Be Case for Marketing Textbooks,” Ad Age, February 8, 2010, Scholar

Copyright information

© Crain Communications, Inc. 2010

Authors and Affiliations

  • Teressa Iezzi

There are no affiliations available

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