Abstract
Before you get too far along in your company, you’re going to have to think about process.
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Notes
James Webb Young, A Technique for Producing Ideas (CreateSpace Independent Pub-lishing Platform, Kindle Edition, 2014), Kindle Location 71.
W. Glenn G riffin and Deborah Morrison, The Creative Process Illustrated: How Advertising’s Big Ideas Are Born (HOW Books, F+W Media, Inc. Kindle Edition, 2010), Kindle Locations 367–371.
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John Hegarty. Hegarty on Advertising, (Thames & Hudson. Kindle Edition, 2010), Kindle Location 878.
John Coleman, Six Components of Great Corporate Culture, http://blogs.hbr.org/cs/2013/05/six_components_of_culture.html, May 6, 2013.
Ralf Herbrich, Research at Facebook: “Nothing Is Riskier Than Not Taking Risks,” https://www.facebook.com/notes/facebook-engineering/research-at-facebook-nothing-is-riskier-than-not-taking-risks/10150604394583920, March 7, 2012.
Rob Goffee and Gareth Jones, “Creating the Best Workplaces On Earth,” Harvard Business Rev iew, May 2013, http://hbr.org/2013/05/creating-the-best-workplace-on-earth/.
Timothy Dolan. (2010). “Revisiting Adhocracy: From Rhetorical Revisionism to Smart Mobs.” Journal of Future Studies 2: 33–50, p. 8.
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© 2015 Rick Webb
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Webb, R. (2015). Process. In: Agency. Palgrave Macmillan, New York. https://doi.org/10.1007/978-1-137-50122-6_9
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DOI: https://doi.org/10.1007/978-1-137-50122-6_9
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