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Credibility

  • Nigel Hollis

Abstract

Two proverbs sum up the lessons outlined in this chapter. The first states, “Actions speak louder than words,” and the second, “A man is known by the company he keeps.”

Keywords

Luxury Brand Fashion Brand Brand Experience Focus Brand Building Credibility 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.

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Copyright information

© Nigel Hollis 2013

Authors and Affiliations

  • Nigel Hollis
    • 1
  1. 1.Millward BrownUSA

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