Community Radio and Development: Tribal Audiences in South India

  • Yesudhasan Thomas Jayaprakash
  • Brian Shoesmith


This chapter explores the status of a low power radio station, Ooty Radio Station (ORS), located in the Nilgiri hill areas of South India, as a developmental tool in the context of a changing mediascape (Appadurai, 1990). ORS is the only low power radio station, at 1 kilowatt (KW), in the All India Radio (AIR, network in South India that is located near tribal settlements (Jayaprakash, 2002). It was introduced there to Todas, Kotas, Kurumbas, Irulas, and Badagas in 1993 in an attempt to empower tribal audiences of this region. In order to focus this research, the Todas and Kotas were selected, as their lives mostly revolve around agriculture, and hence emphasis would be on how and why they choose to listen to agricultural programs for development.


Community Radio Radio Station Tribal Community Radio Program Cable Television 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.


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Copyright information

© Linda K. Fuller 2007

Authors and Affiliations

  • Yesudhasan Thomas Jayaprakash
  • Brian Shoesmith

There are no affiliations available

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