Bullwhip Effect in Supply Chains

  • Francisco Campuzano
  • Josefa Mula


This chapter reviews the bullwhip effect concept in a supply chain. Then, the main causes of the bullwhip effect are examined, along with the strategies to neutralize it. In addition, this chapter describes how to measure the bullwhip effect. Finally, the different supply chain structures are related with the bullwhip effect.


Supply Chain Inventory Level Demand Forecast Exponential Smoothing Supply Chain Performance 
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© Springer-Verlag London Limited  2011

Authors and Affiliations

  1. 1.Department of Business ManagementEscuela Técnica Superior de Ingeniería Industrial Technical University of CartagenaCartagena (Murcia)Spain
  2. 2.Research Centre on Production Management and Engineering (CIGIP) Department of Business ManagementUniversitat Politècnica de ValènciaAlcoySpain

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