In this chapter, the results of experimental classes designed in the previous chapter have been reported. The aim of the simulations is to understand what kind of real advantages e-marketplace participants can achieve from the proposed added values services. The simulations have been conducted in order to evaluate the performance measures in different environmental conditions: this allows to investigate the robustness of the proposed approaches. The simulation results are in here deeply discussed to highlight the main features of the added values services and to build a behavior map. The development of a behavior map can be used as a support to the decision-making process of each actor to participate in an e-marketplace.