Decisions involve both the past and the future. For the individual who is facing a decision, the past operates as a precedent and the current decision adds in its turn to the stock of precedents to be called upon in future. These precedents are by no means binding. We all sometimes take decisions that are out of character; on other occasions, we wrestle with the problem of making a new start or breaking an old habit. Although we value consistency in our lives, we also try to innovate.
KeywordsWhite Paper Environmental Ethic Corporate Actor Consumer Society Grow World Economy
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