A Fuzzy Model for Scalable Trust in E-Commerce

  • Zhaohao Sun
  • Xifeng Guo
  • Shuliang Zhao
Part of the IFIP – The International Federation for Information Processing book series (IFIPAICT, volume 286)


With the rapid development of e-commerce and the expansion of e-commerce system scale, scalable trust in e-commerce becomes critical. This article examines scalable trust of multiagent e-commerce system (MECS) and proposes a fuzzy model for scalable trust in e-commerce. It also discusses the realization of scalable trust from the viewpoint of engineering. The proposed approach will facilitate research and development of trust, multiagent systems, e-commerce and e-services.


Multiagent System Fuzzy Model Trust Degree Scalable Trust Trust Agent 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.


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Copyright information

© International Federation for Information Processing 2008

Authors and Affiliations

  • Zhaohao Sun
    • 1
  • Xifeng Guo
    • 2
  • Shuliang Zhao
    • 1
  1. 1.School of Computer Science and Technology, College of Mathematics and Information ScienceHebei Normal UniversityShijiazhuangChina
  2. 2.Dept. of Computer ScienceHebei North UniversityZhangjiakouChina

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