Brown Outs: The Role of Skin Color and Latinas


Skin color has long been a topic of discussion among non-white groups in the United States. How dark- or light-skinned an individual is has been linked to beauty, self-esteem, and life chances. This desire for light skin has become so ubiquitous that a cosmetic product marketed across Mexico called “White Secret” guarantees lighter skin through a process of skin bleaching. These findings suggest that preferences for light-skinned women continue within the Latino community. The issues of skin color and discrimination against dark-skinned women of color have persisted in the Americas, as well as other regions. Latina women are one of the most marginalized groups in the United States; but not all Latina women are the same. This study hopes to begin a discussion that will broaden our understanding of racism and prejudice, how it is practiced, and what some of the consequences might be.


Skin Color Dark Skin Life Chance Latina Woman Labor Market Experience 
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Copyright information

© Springer Science+Business Media, LLC 2008

Authors and Affiliations

  1. 1.Department of SociologyNortheastern Illinois UniversityChicagoUSA

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