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Food Bites pp 129-130 | Cite as

California or Wisconsin Raisins?

  • Richard W. Hartel
  • AnnaKate Hartel
Chapter

Abstract

Remember those California Raisins® characters from a few years ago? Although they turned into a tremendous marketing ploy, with figurines and even their own television show, their message was simple – raisins are good for you.

Keywords

Sulfur Dioxide Television Show Chocolate Milk Browning Reaction Healthy Snack 
These keywords were added by machine and not by the authors. This process is experimental and the keywords may be updated as the learning algorithm improves.

Copyright information

© Springer Science+Business Media, LLC 2008

Authors and Affiliations

  • Richard W. Hartel
    • 1
  • AnnaKate Hartel
    • 2
  1. 1.MadisonUSA
  2. 2.MadisonUSA

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